Zoom Workplace ASO Report
A free App Store Optimization audit of Zoom Workplace, a video meetings and conferencing app by Zoom Communications, Inc.. See where its Business listing is strong, where it leaks, and what it would take to outrank it.
- Rating
- 4.66
- Reviews
- 3.2M
- Screenshots
- 9
- Updated
- 2026-05-19
What this ASO audit of Zoom Workplace checks
ASOZen scores Zoom Workplace the same way it scores any app: across the six factors that decide how it ranks and converts on App Store.
- 01Title & subtitleWhether your most valuable, character-limited fields actually carry the keywords people search, instead of repeating your brand name.
- 02Keyword coverageWhich category terms your full listing ranks for versus the ones it is missing, scored by difficulty and traffic.
- 03DescriptionKeyword density and readability across the long-form text that quietly drives a large share of long-tail discovery.
- 04Screenshots & visualsWhether your first three screenshots communicate value fast, since visuals move both ranking and install conversion.
- 05Ratings & reviewsHow your rating volume and recency stack up against the bar your category sets for trust.
- 06Freshness & metadataUpdate cadence and metadata completeness, both signals the stores reward over time.
How a Business app can outrank Zoom Workplace
Zoom added "Workplace" to its title to broaden beyond "video calls" into the wider work-suite market. The audit shows whether a title change like that helps or dilutes the keyword you are known for.
Frequently asked questions
What is Zoom Workplace's App Store Optimization (ASO) score?
Zoom Workplace scored 62/100 (Good) when ASOZen last checked its App Store listing on 6/6/2026. Ratings and reviews are analyzed as context but do not affect the score. Run the live audit for the newest result.
How can a Business app rank higher than Zoom Workplace?
Zoom added "Workplace" to its title to broaden beyond "video calls" into the wider work-suite market. The audit shows whether a title change like that helps or dilutes the keyword you are known for. The audit shows you the specific keyword gaps and listing weaknesses you can exploit, prioritized by impact.
Is the ASOZen audit free?
Yes. You can run a full audit of any app for free, no credit card required. Create a free account to save reports, track score and keyword changes over time, and compare against competitors.
